Having a robust marketing plan offers countless advantages, yet many businesses operate without a clear and actionable strategy. Without a well-defined plan, it’s easy to lose direction and miss valuable opportunities to grow your business and engage with your target audience.
In this session, we’ll address that gap by walking you through the entire process of crafting a strong marketing plan. In a series of guided, hands-on exercises, we’ll explore your business goals, define your strategies, identify the most effective tactics, and much more. By the end of the workshop, you’ll have a laser-focused plan in place, ready to direct your marketing activities with precision.
You'll leave equipped with a practical, step-by-step framework for creating an actionable marketing plan that aligns with your business objectives and drives real, measurable results. Whether you’re looking to increase brand visibility, attract new customers, or boost sales, this session will provide the tools and clarity to help you succeed.
Date: Fri 24 April
Time: 10am - 1pm
Location: Electric Works, 3 Concourse Way, Sheffield City Centre, Sheffield S1 2BJ
Free but places are limited and must be booked. Book here
The first workshop in this series gives you an overview of the ‘journey ahead’. As well as the providing you with a tried and tested routemap, the session is full of practical advice and tips on some of the steps you will need to take, and pitfalls to avoid, in order to create a strong foundation for your software-based startup.
Find out moreGet a host of tips and techniques on a variety of different ways to market your business, from email campaigns and websites, to cold calling, PR and more. Covering the do’s and don’ts of creating impactful marketing material, this session also aims to help you develop your key messages and routes to market with practical guided exercises.
Find out moreBusiness Sheffield are thrilled to announce a brand new series of 7 Business Start-up Power Hour workshops! In these FREE hour long in-person sessions you will be given the opportunity to ask questions and really learn about the main aspects and tools you will need to start up your business. You can book into one or more workshops in the series, depending on your needs.
Find out moreIn this session, we will explore the Business Model Canvas, a simple one-page tool that helps you map out your business idea. You’ll learn how to define your value proposition, understand your customers, and identify the key elements that make a business work.
Find out moreThe second session of our Accelerator for tech startups is an introduction to the many forms of support, both financial and non-financial, that can help enormously as you grow your business. We explain the benefits of Accelerators and Incubators, Mentoring and Networking and how to make the most of these, as well as offering a quick tour of various Grants that you might be eligible for.
Find out more